Celebrity Autographs And Celebrity Addresses

Sharpie Joins Forces with Football Great Howie Long to Launch the
2005 Sharpie Retractable 'Autographs For Education' Program

OAK BROOK, Ill., Jan. 31 /PRNewswire/ -- Is your autograph worth
$1 million? Today, Sharpie brings the autograph experience to life,
announcing a nationwide search for one million autographs in exchange for $1
million in school supplies and funds. The campaign, called Sharpie
Retractable "Autographs For Education," enlists celebrities and professional
athletes to inspire everyone to put their mark on education -- benefiting
students, teachers, schools and community-based education organizations across
the country.
Sharpie, the popular brand of permanent markers widely known as the
autograph pen of choice, is teaming up with NFL Hall of Famer and Emmy Award-
Winning Broadcaster Howie Long for a super-sized program launch in
Jacksonville, Fla. Long will kick off the "Autographs For Education" program
prior to football's biggest game with a public appeal for signatures, as well
as being the first to put his "official" autograph on Sharpie's quest for one
million. Additionally, he will spread the word about how schools can vie for
$25,000 worth of school supplies and how individuals can contend for $150,000
in college scholarships.
"I'm a father, so I know how children, teachers and parents need to have
the right tools to make the most of their education," Long said. "Many
schools lack even the most basic school supplies and parents are struggling to
save for their children's future. Today I'm asking everyone for their help
-- with a simple click of a Sharpie marker and a signature, we'll score a
million in no time."
Throughout the year, professional athletes and celebrities will rally
together with Sharpie to host special assemblies across the country. The
10-city tour will feature one-on-one interactions between students, teachers,
parents and their heroes, giving them a chance to meet the personalities up
close, as well as providing signatures on custom-designed, oversized autograph
walls in exchange for school supplies and funds, thanks to Sharpie.
"The Sharpie Retractable 'Autographs For Education' program is the most
comprehensive community effort in the brand's more than 40-year history," said
Rory Leyden, president of Sharpie. "Although we have executed this program on
a local level since 2003, we've broadened its reach this year in terms of the
dollar amount donated and the addition of college scholarships. We're certain
we'll reach the million mark for autographs because of partners like Howie
Long, as well as mainstream support for the most popular permanent marker."

Pro Athletes and Kids Show "Signature Moves" at the Sharpie Retractable
Clinic
Prior to football's biggest day of the year, several current professional
football players will contribute to the Autographs for Education campaign in
Jacksonville by leading the Sharpie Retractable "Signature Moves" Clinic for
kids. Athletes include Pittsburgh wide receiver Hines Ward, Green Bay wide
receiver Donald Driver and Kansas City tight end Tony Gonzalez. The players
will have some fun with students from Jacksonville's Duval Community School
District, demonstrating signature end-zone celebrations like "The T.O.,"
Lambeau Field's famous "leap" and the "End-Zone Dunk."
The clinic will be held at Jacksonville's Museum of Science and History
today, to add momentum to the signature collection efforts and benefit the
students. The athletes will ask each participating student for his or her
autograph on an oversized autograph wall. In exchange, Sharpie will make a
donation to Jacksonville's participating schools.
"After this kickoff, we'll visit hundreds of cities across America,"
Leyden said. "We're fortunate to have a number of high-profile personalities
who will visit schools in a select number of these cities. Their goal will be
to motivate the students, faculty and parents, ask for autographs and, most
importantly, deliver thousands of dollars worth of school supplies and funds."

Sharpie Leaves its Signature on Schools and the Community -- Autographs in
Action
Sharpie Retractable's commitment to Autographs for Education includes
resources for teachers and fun for students online. From school supplies and
scholarships to lesson plans and a virtual autograph wall, more information
can be found on the Sharpie Web site, http://www.sharpie.com .
In the community, Sharpie's Autographs for Education tour will criss-cross
the country in a fleet of Sharpie-branded all-terrain vehicles throughout
2005, stopping at local festivals and special events. The vehicles feature
interactive games, product sampling opportunities, and official entry forms
for the signature collection effort. Complete sweepstakes rules and entry
methods can be found at retailers nationwide and at http://www.sharpie.com .
Inspired after a Sharpie marker was featured in a high-profile and
somewhat controversial touchdown celebration in 2002, Sharpie's Autographs for
Education program has been bringing motivation, funds and school supplies to
students, teachers and parents for two years. Since its inception, Sharpie
Autographs for Education athletes have included Philadelphia's Terrell Owens,
Pittsburgh's Hines Ward, Green Bay's Donald Driver, Seattle's Grant Wistrom,
Denver's Rod Smith, Tampa Bay's Brad Johnson, and Cleveland's Andre Davis,
among others.

About Sharpie Retractable
With a retractable writing tip and no caps to lose, Sharpie markers are
now easier and more convenient to use. Sharpie Retractable is available in
eight colors: black, red, blue, green, orange, berry, lime and turquoise. The
suggested retail price for 2-, 3-, 4-, and 8-packs are $4.89, $7.33, $9.78,
and $19.56, respectively. Available at office supply stores and other
retailers nationwide, Sharpie Retractable joins other significant writing
innovations that target a wide range of enthusiasts from the hobbyist to the
do-it-yourselfer.

About Sanford(R), Makers of Sharpie(R)
For more than 40 years, Sharpie is the popular brand of permanent markers
long-associated with the autograph experience. Sanford, maker of Sharpie, is
a division of Newell Rubbermaid Inc. (NYSE: NWL), a worldwide leader in the
manufacturing and marketing of writing instruments, art products and office
organization, including such well known brands as Paper Mate(R), Sharpie(R),
Parker(R), Waterman(R), EXPO(R), Foohy(R), uni-ball(R), and Rolodex(R), among
others. Sanford makes more than 6,000 products, ranging from markers, pens and
pencils to professional art products, fine writing instruments and office
organization products. Visit http://www.sharpie.com or
http://www.sanfordcorp.com for more information.